Swavy vs. Heepsy
Heepsy is a well-built, affordable discovery tool: 11M+ creators across Instagram, TikTok, and YouTube, audience and engagement filters, fake follower analysis, lookalike search, bulk email templates, and simple boards for tracking outreach, from $89/mo. It is designed to find and contact creators, not to run a program. The differences with Swavy are the agentic layer, first-party OAuth metrics, real campaign management with briefing and approvals, escrow-held payments, and attribution reporting.
Heepsy and Swavy solve different halves of the same problem. Heepsy is the cheapest credible way to find creators and email them. Swavy is built for what comes after: negotiating, briefing, approving content, paying creators, and proving ROI. If you have outgrown a search-and-export workflow, here is the comparison that matters.
Feature comparison
Capability
Swavy
Heepsy
Discovery & sourcing
Natural-language AI search
Yes
No
Database size
200M+
11M+ creators
Brand fit scoring (0–100%)
Yes
No
First-party metrics & data depth
First-party OAuth-connected data
Yes
No
Instagram story-level insights
Yes
No
TikTok view metrics
Yes
No
YouTube avg. view duration
Yes
No
Profile activity breakdown
Yes
No
Projects & creator CRM
Projects (creator CRM)
Yes
Partial
40+ preset columns
Yes
Partial
Custom + composite columns
Yes
No
AI search (text + image)
Yes
No
Bulk operations
Yes
Partial
Outreach & negotiation
AI-drafted personalized outreach
Yes
Bulk templates
Auto follow-up sequencing
Yes
No
AI auto-reply to inbound
Yes
No
Autonomous deal negotiation
Yes
No
Gmail-native sending
Yes
No
Brand review & approval
Brand client review workspace
Yes
No
Per-role status views
Yes
No
Content submission review
Yes
No
Briefing & content
Brief Advisor (AI brief critique)
Yes
No
Multi-stakeholder approval
Yes
No
Performance & payments
Per-creator ROI & attribution
Yes
No
Coupon attribution
Yes
Partial
Funds held until delivery
Yes
No
Multi-currency payouts
Yes
No
Pricing & access
Starting price
$95/mo
$89/mo
Service & delivery
Managed campaign service
Yes
No
Platform + managed in one login
Yes
No
Dedicated campaign team
Yes
No
Performance-based managed service
Yes
No
Region & language
Arabic-language platform
Yes
No
Vetted GCC creator network
50K+
Index only
Regional payment rails (IBAN, SWIFT)
Yes
No
UAE/KSA disclosure & cultural review
Yes
No
When to choose Swavy
You have outgrown search-and-export and need briefing, approvals, and payments in one place
You want AI agents that negotiate and triage replies instead of bulk email templates
You need first-party OAuth metrics and automatic post tracking, not manual screenshots
You need to prove ROI with attribution, not just report on follower counts
You run agency-brand workflows and need a brand client review workspace
When to choose the alternative
You only need to find creators and email them, and budget is the deciding factor
Your program is small enough to manage in a spreadsheet after export
You want the lowest possible monthly price with no commitment
More than a tool: platform + managed service.
Unlike Heepsy, Swavy is the only AI influencer marketing platform that pairs the software with a fully managed, performance-based service. Start self-serve when you want to operate it yourself, and switch on done-for-you creator campaigns the moment you need them; same data, same login, one all-in-one influencer platform.
Frequently asked questions
Get answers to common questions here.
Is Swavy a direct replacement for Heepsy?
Swavy covers everything Heepsy does and continues past it. Heepsy stops at discovery and bulk email; Swavy adds autonomous negotiation, briefing, content approvals, escrow-held payments, and attribution reporting.
Heepsy is cheaper. Is Swavy worth the difference?
Can I migrate my existing creator list?
How long does it take to switch?
Do you offer migration assistance?
